PLAN GROUP · GDAŃSK

Websites and applications
designed for business.

We design and build websites, e-commerce platforms and web applications that support sales, communication and business processes. We combine UX, technology, SEO and integrations in one coherent process — from needs analysis to launch and further development.

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PLAN Group technology

14 yearsof digital experience
30+brands supported
1 partnerfrom strategy to delivery
01 / Services

Digital solutions
built around business goals.

We select functionality, information architecture, content and technology based on the role the solution needs to play in the business. A project may support sales, lead generation, customer service, brand communication or internal processes.

01

Corporate websites and landing pages

We design corporate websites and landing pages with clear information architecture, strong content hierarchy and conversion paths prepared for marketing and sales activities.

UX/UIClean codeSEOAnalytics
02

E-commerce

We design the purchasing journey, payment integrations and e-commerce features with user experience, conversion and future sales growth in mind.

E-commercePaymentsIntegrationsCRO
03

Web applications

We build dashboards, configurators, portals and MVP products. We structure the functional scope to launch a useful solution quickly and develop it further based on data.

MVPSaaSDashboardsAutomation
04

AI and automation

We use AI and automation where they improve process efficiency, service quality, speed of work or product capabilities.

AIAgentsWorkflowAPI
End-to-end delivery

From concept
to a production-ready launch.

We can take responsibility for the entire delivery process: from defining goals and scope, through information architecture, content and UX/UI, to development, integrations, testing, launch and quality measurement.

Discuss the scope ↗
01

Communication concept

We define the objective, audiences, offer positioning, communication style and key arguments the website should convey.

02

Plan and structure

We design the information architecture, section structure, navigation and user paths leading to contact, purchase or another desired action.

03

Design, content and assets

We prepare UX/UI design, edit content, create visual assets and select imagery aligned with the brand identity and character.

04

Development and integrations

We implement code, forms, analytics, marketing and sales tools, and required integrations with external systems.

05

SEO and SXO

We address technical SEO, indexing, content structure and user experience to support visibility and conversion.

06

Domain, hosting and launch

We configure the domain, hosting and SSL, manage the launch, and measure quality and performance after publication.

02 / PLAN Web standard

Performance and technical quality
from the start of the project.

We select the technical architecture for the project requirements, limiting unnecessary dependencies and maintenance costs. Before launch, we verify performance, technical SEO, responsiveness, accessibility and key functionality.

01Core Web Vitals

Performance by design

We focus on a lightweight front end, optimized assets, fewer unnecessary scripts and efficient code loading.

02HTML · CSS · JS · PHP

Code without unnecessary dependencies

We use semantic HTML, modern CSS, JavaScript and PHP while limiting dependence on heavy page builders and closed platforms.

03Technical SEO

Technical SEO from the start

Content hierarchy, metadata, sitemaps, structured data and other technical SEO elements are included from the build stage.

04UX and conversion

Design driven by function

The visual layer supports information hierarchy, readability and user goals. Design is not separated from function or business outcomes.

05Mobile first

Responsive and scalable

We design for phones, tablets and desktops. A modular structure makes future expansion of content and functionality easier.

06Reliable support

12-month warranty

For 12 months after launch, we fix technical issues covered by the warranty and provide direct support.

Quality target

For the baseline version, we design with a target of 90–100 points in Google PageSpeed Insights and high scores in SEO, accessibility, best practices and Core Web Vitals.

Measured before launch
03 / Technology and AI

AI improves efficiency.
Responsibility stays with the team.

We use AI to support analysis, prototyping, development, testing and quality control. Project direction, architectural decisions and responsibility for the outcome remain with the team.

01The team sets the directionGoals, priorities and project accountability.
02AI supports deliveryAnalysis, prototypes, development and quality control.
03Data supports decisionsAnalytics, testing and outcome-driven development.
04 / Process

A structured process
from analysis to launch.

01

Understand

We analyse goals, audiences, the offer, processes and project constraints.

02

Plan

We define scope, information architecture, functionality, timeline and success metrics.

03

Build

We deliver UX/UI, content, development and integrations within the agreed scope.

04

Launch

We run tests and quality checks, launch the solution and define the next development plan.

STRATEGY · UX/UI · CLEAN CODE · AI · SEO · CORE WEB VITALS · ANALYTICS · STRATEGY · UX/UI · CLEAN CODE · AI · SEO ·
05 / Packages

A delivery model
matched to the project scope.

Packages indicate the approximate level of involvement and budget. After reviewing your needs, we provide a recommended scope, timeline, responsibilities and net quotation.

Launch

For a campaign, product or specific offer

from PLN 3,900
  • Landing page
  • Communication and content
  • UX/UI design
  • Form and analytics
  • SEO and launch
Ask about scope

Product

For web applications, portals and MVP products

from PLN 12,900
  • Product workshop
  • Prototype and development
  • Business logic
  • API / AI integrations
  • Further development plan
Ask about scope
Ongoing supportDevelopment after launch

Ongoing support may include maintenance, updates, feature development, analytics, SEO and optimization within an agreed monthly scope.

Ask about ongoing support ↗
06 / PLAN Group

Technology integrated
with strategy andmarketing.

PLAN Web is part of PLAN Group, so technology projects can be combined with strategy, communication, digital campaigns, analytics and market development. This keeps the digital solution aligned with the company’s broader marketing and business goals.

07 / FAQ

Frequently asked questions
about working with us.

01Does AI build the entire website?+

AI accelerates analysis, prototyping, coding and testing. Direction, architecture, project decisions and quality control remain our responsibility.

02How long does delivery take?+

A landing page usually takes 7–14 business days and a corporate website 3–5 weeks. Applications are planned in stages after a workshop and agreement on the MVP scope.

03Will I own the website and code?+

Yes. Once the project is settled, we transfer the agreed access, materials and rights in accordance with the contract. We do not lock clients into a closed page builder.

04Do you provide support after launch?+

Yes. We can provide ongoing maintenance, updates, feature development, analytics and conversion optimization.

05Will the website be GDPR-compliant?+

We implement forms, privacy notices and cookie-consent mechanisms. Legal content is always adapted to the client’s actual tools and processes.

06Can you also run advertising?+

Yes. PLAN Web works with PLAN Digital within PLAN Group, so the website, content, campaigns and analytics can operate as one system.

07Will the website reach 100 points in Google PageSpeed?+

We design the baseline version with a target of 90–100 points and aim for 100 where the project scope allows. The final score also depends on hosting and external tools such as analytics, advertising, maps, chat and embedded video. Every implementation ends with measurement and a report.

08 / Contact

Let’s talk
about your project.

In the first conversation, we discuss goals, requirements, functional scope and technical constraints. Based on this, we can recommend a delivery model, timeline and budget appropriate for the project.

hello@planweb.pl ↗+48 500 226 400 ↗Gdańsk · we work remotely across Poland and the EU

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